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LinkedIn Ads launches dynamic UTMs for campaign tracking

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[ad_1] LinkedIn is launching a new solution for monitoring campaign performance without third-party cookies. Dynamic UTMs, which will be available to all users globally by the end of March, simplify adding custom tracking elements to campaign URLs, improving tracking accuracy. Previously, marketers had to manually create UTM parameters for their campaigns, but with Dynamic UTMs, …

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New Retail vs Traditional Retail: What is the difference?

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[ad_1] The retail industry in Malaysia is witnessing a transformative shift, driven by the advent of new retail paradigms that merge the digital with the physical, challenging the conventional norms of traditional retail.  As retailers in Malaysia stand at this crossroads, understanding the essence, differences, and synergies between traditional and new retail models is imperative …

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The Evolution of Network Architectures

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[ad_1] While virtual networks have their benefits, they don’t traditionally provide strong perimeter protection for external traffic. For a long time, companies have depended upon just Virtual Networks, with firewalls strategically placed, to provide firm security boundaries. In the industry, this is sometimes called the “M&M Security model” or “Armadillo network,” which implies that security …

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Empowering Growth: MobilityOne’s Experience with Exabytes

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[ad_1] In the dynamic realm of digital transactions, reliability and seamless experiences reign supreme. Embracing this ethos, MobilityOne Limited, a prominent player in Malaysia’s electronic transaction solutions sector, turned to Exabytes as their trusted hosting partner. Introducing MobilityOne Nestled in Jersey and proudly listed on AIM of the London Stock Exchange, MobilityOne Limited spearheads the …

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How to Make an Ad, Step by Step

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[ad_1] A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention. [ad_2] Article link

Amazon apologizes after its AI advertising system makes costly error

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[ad_1] Amazon apologized to advertisers after its automated advertising system charged them to promote products they couldn’t sell. The retail giant confirmed that some sellers have been charged for misdirected ads, and assured that it was actively working to resolve the issue. First spotted. Rob Robinson, a seller of advanced gaming computers, was the first to …

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