[ad_1] On May 4th, Google started to roll out a major update to its algorithm. They call it a “core” update because it’s a large change to their algorithm, which means it impacts a lot of sites. To give you an idea of how big the update is, just look at the image above. It’s […]

[ad_1] Gallery ads, the splashy, image-driven format that Google introduced last year, will be phasing out. Instead, Google will focus its other image beta, image extensions. Google is informing Gallery ad beta testers that the format will sunset beginning in August. The ads featured a large carousel of images. The format has worked for the

[ad_1] This guide will help you use canonical tags and URLs properly as part of your SEO strategy, you need to understand what they are, how they work, and how to implement them on your site and different CMSs. Also, see common reasons why duplicate content exists and how to deal with it. [ad_2] Article

[ad_1] This post dives deep into 301 redirects, sharing insights into what they are, how they should be used as part of your SEO strategy, and how to implement them with .htaccess, Nginx, Windows Servers, WordPress, Magento, Shopify and more. Think of this as your go-to reference point when you are unsure as to how

[ad_1] On Friday, Search Engine Land’s Barry Schwartz hosted a discussion with Martin Splitt, Google Search Developer Relations, on Live with Search Engine Land. Martin is extremely knowledgeable about how Google crawls and indexes all kinds of websites, and the two of them spent an hour exploring those topics. Bottom line: If you are having

[ad_1] I learned SEO by starting my own website and just testing a lot of different tactics out. Some of these tactics worked well and others didn’t. But the way I’ve learned SEO isn’t right for everyone. Some people prefer learning by practicing like me. Others prefer learning by reading dozens of different strategies and

[ad_1] The COVID-19 pandemic has severally impacted economies worldwide, and as a result, ad spend has changed significantly. Find out what has changed, what hasn‘t, what some industries are doing to stay alive, and what you can do to make the most of your advertising dollars. [ad_2] Article link

[ad_1] Omnichannel has been a buzzword for years in the retail industry and has been vaguely synonymous with digital transformation. But now there’s more urgency, as traditional merchants large and small are having to place more emphasis on technology, e-commerce and integrated online and offline experiences (e.g., BOPIS) during the pandemic. Shopify and Yelp make

[ad_1] Today’s going to be fun. I’m going to make a bet with you that if you follow the 3 steps below, and you really follow them, you can get 10,000 visitors from Google. I promise it won’t be hard, but it will take time. And if you follow my steps and don’t get the