[ad_1] Want to go to marketing conferences, but not sure how to choose, how to prep, and what to do when you get there? We have covered five key questions you may have about marketing conferences in this week’s chat, and we were lucky to have three very special guests to answer them, as well […]

[ad_1] “We strongly recommend that any user who can edit campaigns should be certified,” Google. There is a lot about the coming changes to the Google Partners program eligibility requirements that agencies aren’t happy about. Among them, the requirement that at least 50% of the eligible users listed in their manager accounts will need to

[ad_1] Google has kept marketers on their toes this year with big news like the January 2020 core update, the favicon and black ad label release on desktop, and the featured snippet update. This week, we don‘t have any verified algorithm news, but we have noticed some significant volatility in the SERPs this week via

[ad_1] Just like any marketer, we all fear what we can’t control. And sadly, for years, a lot of our future is being determined by algorithms. From social sites to search engines… they all have algorithms. Heck, you even have to deal with them with things like email. When you send marketing emails, you can

[ad_1] We have tips from the SEMrush community on How to Boost Your SEO by Using Schema Markup. These tips came from our #SEMrushchat which takes place every Wednesday on Twitter. Our guests included Martha Van Berkel, Jason Barnard, and Hamlet Batista. [ad_2] Article link

[ad_1] Facebook has reportedly acquired Scape Technologies, a UK augmented reality (AR) startup. TechCrunch estimated the purchase price might be around $40 million. If Scape were just another AR company, the news wouldn’t be that interesting or potentially significant — but it isn’t. 3D mapping the physical world. Scape’s technology is about creating a 1:1

[ad_1] If you want to get traffic from Google, how would you go about it? Chances are you are either going to leverage SEO or pay for some ads. But what if there was another way to get traffic from Google? A way that didn’t take as long as SEO and didn’t cost money like

[ad_1] There are not that many agencies that have been successful at working with enterprise clients. By being successful, I mean having a better relationship with your clients and being able to win more big clients. Here are five of my tips for digital marketing agencies to succeed with enterprise clients. [ad_2] Article link